Privacy Policy
Last updated: 22 August 2026
This policy explains what personal information we collect when you use the BRU Direct ordering site, why we collect it, and how you can ask us about it. It applies to this ordering site only.
Who we are
BRU Coffee & Bar operates this ordering site and is responsible for the personal information described below. You can reach us at orders@bru.asia.
Information we collect
- Account sign-in details. If you sign in with LINE, we receive your LINE display name, LINE user ID and, where you allow it, the email address linked to your LINE account. If you sign in with Google, we receive your name, email address and Google account identifier. If you register with an email address, we store that address and an encrypted form of your password.
- Customer name, as you enter it or as provided by your sign-in method.
- Telephone number, used to contact you about your order and for delivery.
- Delivery address, including any map location you select or save, and any saved addresses in your profile.
- Order history, including items ordered, options, prices, order times, scheduled pre-order times and order status.
- Payment and order records, including the payment slip image you upload for bank transfer orders and the details read from it, such as amount, date, reference number and sending bank.
- Optional contact handles you choose to add, such as your LINE ID, and your notification preferences.
- Technical information generated when you use the site, such as device and browser information, IP address, and, if you enable them, push notification subscription details.
- Anything you send us voluntarily, such as feedback messages, bug reports and any screenshot you attach.
How we use it
- To take, prepare, deliver and complete your order.
- To contact you about an order, including confirmations, status updates and delivery coordination, by email, push notification or messaging where you have provided those details.
- To confirm payment, by checking the slip you upload against the order total.
- To keep records of orders and payments for accounting and dispute handling.
- To operate the site, including sign-in, saved addresses, favourites and order history.
- To improve the service, including anonymous and aggregated usage analytics.
- To send occasional offers or reminders, only where you have opted in. You can opt out at any time using the unsubscribe link in the email or in your profile settings.
Payment slips
Orders are paid by PromptPay bank transfer. We do not collect or store your bank login details or full banking credentials. We store the slip image you upload and the details read from it so we can confirm payment and resolve any dispute about it.
Who we share it with
We share personal information only where it is needed to run the service, and only to the extent needed:
- Our hosting, database and email providers, which store and transmit the data on our behalf.
- Sign-in providers, LINE and Google, when you choose to sign in with them.
- Delivery riders or delivery services, who receive the name, phone number and address needed to deliver your order.
- Analytics and error reporting services used to understand site usage and fix faults.
- Authorities or advisers where we are required to do so by law.
We do not sell your personal information.
How long we keep it
Account details are kept while your account is open. Order and payment records, including slip images, are kept for as long as we need them for accounting, tax and dispute purposes. Feedback messages and technical logs are kept for a shorter period and removed when they are no longer useful.
Your choices
- You can view and update your name, phone number, email address, contact handles and saved addresses in your profile.
- You can turn marketing emails and push notifications on or off in your profile.
- You can ask us for a copy of the personal information we hold about you, ask us to correct it, or ask us to delete your account and associated personal data. We may need to keep order and payment records where we are required to.
To make any of these requests, email us at orders@bru.asia.
Security
We use access controls on our database and restrict order and customer records to authorised staff accounts. No online service can be guaranteed to be completely secure, so please use a strong password and keep your sign-in details private.
Children
This ordering site is intended for adults. Alcoholic items may only be ordered by customers who are of legal drinking age in Thailand, and may be subject to legal restrictions on the times and places they can be sold.
Changes to this policy
We may update this policy as the service changes. The date at the top of this page shows when it was last revised.

